And we've launched!! It's been a long time coming, but we're finally in stores and on shelves. Not only that but the 'mother' of the cookies Jesse is going to be on 'Breakfast' this coming Saturday!! The girls at the PR shop (with a special mention of Alisa) have done a great job of getting us coverage in some major media around the country. This also including Women's Day, Next, The Australian's Women's Weekly, More FM and Classic Hits to name a few. And that's just for starters.
We've now got a retailer in all the major centres. Check out http://www.totallydevoted.co.nz/retailers.htm for details. A big thanks to them all for trialing a new brand.
Now we move into the hard slog of production mode. Difficult when there's only two of us working with normal sized ovens, mixers and equipment. Hopefully soon we'll join the growing base of punters getting assistance from the ATEED funded Foodbowl. A facilty setup by Auckland Tourism Events and Economic Development to enable startup food manufacturers to get off the ground. They have some seriously large equipment that will allow Jesse and I to take Totally Devoted to the next level!
A big thank you has to go out to the design team at OBD, without which we wouldn't have our awesome website, brilliant logo and fantastic packaging design. Looks fantastic guys, great job!
And lastly a mention of our new freight company Sweet Spot. They've been incredibly helpful and have shown us ways to cut our delivery costs by as much as 50%!
So yes everything is all go here at Totally Devoted. Will keep you posted on all the big developments coming up.
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